PicPress is taking the digital printing world by storm: winning awards, stunning photo quality books and commercial printing. The PicPress brand is aimed at a market very used to slick marketing. The professional photography industry are very visually savvy and they expect a high quality experience and product. This market was traditionally very male dominated, but in the last 20 years this has changed dramatically. There has been a big influx of women since the industry went digital and all marketing needs to reflect this. The sexist one dimensional marketing campaigns are changing, the market expect something smart, and more importantly a quality product. The butterfly of PicPress flutters around branding all it touches. Brochures and websites are all being designed. We will update the site as we go.